Saudi winter tourism campaign highlights appeal of desert breaks

RIYADH: As part of its “Winter is Around You” campaign, the Saudi Tourism Authority is highlighting desert destinations as a perfect choice for a seasonal break.

A large amount of the land in the Kingdom is desert, and it is divided into three parts: Al-Nafud, Al-Dahna and the Empty Quarter. Most of the country’s natural oases and parks can be found in these areas. Hiking enthusiasts will love the desert, tourism bosses say, because it offers amazing views of cliffs and the oases.

Desert camps, known as Kashtas, are popular destinations at this time of year and one of the key tourist experiences highlighted by the “Winter is Around You” campaign as offering an escape from the hustle and bustle of urban life.

Adventure seekers have the chance to take part in activities such as sand skiing, motorbike riding and “dune bashing” in four-wheel-drive vehicles. Visitors who prefer a more relaxed vacation can explore the history and heritage of desert areas, and try relaxing activities such as camel and horse riding or camping.

The Saudi desert is the perfect destination for individuals, families and groups, tourism bosses say. It has been a popular choice for generations, with families and friends traditionally spending wonderful times together in the dunes around bonfires, which are known in the local dialect as “shabbat al-daw.”